I wear two hats
Product Designer
Product Manager
because good products need both the "what we should build" and "how it should feel" to come from the same story.
My background in animation taught me that every frame matters, every transition is intentional. I bring that same attention to detail whether I'm crafting user flows, writing PRDs, or facilitating stakeholder workshops.
The medium changes but the goal stays the same:
My Toolkit
Sketch
Pencil
VS Code
GitHub
GitLab
Notion
Pixquare
Procreate
Procreate Dreams
Photoshop
Illustrator
After Effects
Claude
ChatGPT
Lovable
UX Pilot
FigmaShipped Projects
AI-Powered Product Specs Creator & Meeting Copilot
Helped product teams move from discovery to spec faster.
Learn & Earn App for Developers
Grew user base and improved admin satisfaction with improved UX.
Companion App for Music Learning Centres
Increased in-class engagement and customer re-engagement rate of physical learning centres.
Corporate Site Design for Developer Studio
Improved clarity on business offerings and reduced confusion with parent company that increased relevance of inbound inquiries.
Singapore Armed Forces Projects
Mobile-first fitness tracking platform that reduced administrative burden and increased motivation to improve fitness for NSmen.
Coming Soon!
1 of 5
Personal Projects
Vibe-coded Tarot Card Reader
A boredom buster that was built within a day on Figma Make. I hope you'll have fun with this!
Designed for Delight:
AI-Powered Journaling App
End-to-end UX design aimed to motivate journaling enthusiasts to build consistent journaling habits with nostalgia and delight.
Coming Soon!
Marketplace Redesign for Digital Products
A UX Redesign Case Study for Gumroad Marketplace
1 of 3
Thank you for taking the time to visit me.
Let's build something together.